This week I add a font outline to my title to make it look bolder and stand out to my audience. Also, I used the 'Magic Wand Tool' to cut around the models head so that she was in front of the title. I then copied and pasted her head on a different layer. This tells the audience that the model has power over the magazine. I used colours that clash together as they could represent the way my target audience of 16-19 years old live. Pink symbolises wealth, power and ambition. It’s quite an independed colour and isn’t used must nature wise. It could also be a colour that associates with frustration. Blue, the colour of the sky and sea are seen as depth. It symbolises trust, loyalty and confidence. Blue is usually seen as a masculine colour. It can be associated with softness, healing and understanding.
This week i added a title 'What is Global Warming?', a kicker (underneath the title) and added a label called 'Footprint Campaign' to make the magazine double page spread look realistic. I used these colours for the title as they are the same colour as the models top and braclet so the model stand out as well as the title. The rest of the text is in black as it is associated with death, evil and mystery. It's seen as a fearful colour but donates strength. Black is a smart colour to wear but can be seen as an aggressive colour.
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